Curso de Copywriting
En este curso dominarás el arte de escribir textos persuasivos. Este curso te enseñará a crear mensajes impactantes que conectan con tu audiencia, mejoran las conversiones y refuerzan la identidad de marca en cualquier medio digital.
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DETALLES DEL CURSO:
Nivel:
Avanzado
Duración:
9 semanas
Módulos:
10
EN VIVO
|
1 clase semanal de 2 hs
Requisitos
HERRAMIENTAS:
Google docs
Notion
Copy.ai
ChatGPT
Gemini
AL FINALIZAR, PODRÁS:
Redactar textos persuasivos utilizando fórmulas de copywriting probadas para aumentar conversiones.
Definir la personalidad y el tono de voz de marca para garantizar una comunicación coherente.
Diseñar narrativas estratégicas para campañas de email marketing, anuncios y páginas de aterrizaje.
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Transforma tu carrera y conviértete en
Copywriter
PARA QUIÉN ES:
Redactores o comunicadores que busquen especializarse en escritura persuasiva para ventas.
Emprendedores que necesiten mejorar la conversión de sus textos en anuncios y sitios web.
Personas que busquen empleo como copywriter o generar ingresos con escritura persuasiva.
MODALIDAD:
METODOLOGÍA
Clases en vivo
Aprendé en vivo con profesores que trabajan de lo que enseñan. Repasá conceptos, hacé tus preguntas y llevate ejemplos reales en cada clase.
● En vivo
Pre entrega 1. Fundamentos de IA y Mentalidad de Arquitecto de Automatización
Desaprobado
Arrastrá un archivo o hacé click para seleccionar
Practicá con entregas y un proyecto final
Con el correr del curso vas haciendo pre-entregas que tu profesor y Ticher corrigen una a una. Cada entrega construye tu proyecto final: el trabajo que tenés que aprobar para llevarte tu certificado.
✓ Pre-entrega 1
✓ Pre-entrega 2
Proyecto final
● Comisión 68420
¿Alguien arrancó el TP de la unidad 3?
Yo lo arranqué. Te paso mi avance y lo vemos
Escribí un mensaje…
Conectá fuera de las clases
Despejá cualquier duda con tus profesores, e intercambiá ideas con compañeros que cursan a tu mismo ritmo. Nunca estás solo.
✦ Ticher · Tutoría 24/7
¿Por qué me da error este bucle?
Te falta cerrar la condición. Mirá la línea 3:
for (i=0; i<n; i++)
Ticher: tu tutoría 24/7
Un acompañamiento extra durante toda la cursada: responde dudas y te da feedback al instante, a cualquier hora.
🏆 Ranking semanal
1 Lucía Méndez
2.840
2 Tomás Gil 2.610
3 Ana Torres 2.395
Premios cada semana
Ranking y premios
Sumá puntos, competí con estudiantes de todo el mundo y ganá premios mientras aprendés.
CERTIFICADO
Al terminar, obtené tu certificado para sumar a tu CV y LinkedIn, y demostrar lo que aprendiste.
CODERHOUSE
Camila García
Ha realizado y completado con éxito su curso en Coderhouse.
Además de la clase en vivo, vas a tener un montón de contenido para aprender en el formato que mejor te funcione.
1
Texto
Material claro y al grano para leer a tu ritmo.
2
Quizzes
Poné a prueba lo que aprendiste y fijá conceptos en cada unidad.
3
Flashcards
Repasá lo clave en minutos, donde estés.
4
Audio
Escuchá tus clases mientras viajás, entrenás o hacés otra cosa.
5
Podcast
Los temas del curso en formato conversado, para aprender sin pantalla.
6
Código
Construí, probá y visualizá tus proyectos en un editor profesional integrado.
El Playground no se incluye en esta sección: está disponible solo en la suscripción.
CERTIFICACIÓN OFICIAL
Certificados oficiales
por empresas líderes
Certificado oficialmente por:
APRENDE CON IA
Explora el learning path completo
Aprenderás copywriting para redactar textos persuasivos y fidelizar clientes de marcas.
1/
10
Bases del copywriting actualizadas
2/
10
Psicología del consumidor e investigación asistida por IA
3/
10
Estructuras persuasivas actualizadas (más allá del AIDA)
4/
10
Voz de marca y diferenciación humana frente al contenido masivo IA
5/
10
Formatos y campos de aplicación: Redes Sociales y microcopy
6/
10
Formatos y campos de aplicación: Web y Landing Pages
7/
10
Formatos y campos de aplicación: Email Marketing y automatizaciones
8/
10
SEO Copywriting e intención de búsqueda en buscadores de IA
9/
10
Métricas, testeo A/B y auditorías
10/
10
Proyecto Final: Portafolio de copywriter estratégico
Este curso é atualizado continuamente para melhorar e se adaptar às mudanças do ambiente digital.
Próximas fechas
28 de Julio
Martes — 19:00 hs a 21:00 hs
🔥
12 de Agosto
Miércoles — 20:30 hs a 22:30 hs
16 de Septiembre
Miércoles — 20:30 hs a 22:30 hs
8 de Octubre
Jueves — 19:00 hs a 21:00 hs
12 de Noviembre
Jueves — 19:00 hs a 21:00 hs
14 de Diciembre
Lunes — 20:30 hs a 22:30 hs
SAÍDA LABORAL
A plataforma com mais graduados em empresas líderes
Na Coderhouse, nosso principal objetivo é ajudá-lo a conseguir um emprego ou avançar na sua carreira profissional. Por isso, temos orgulho de ser a plataforma educativa com a maior quantidade de graduados em empresas de prestígio.
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13.38 20.489 C 13.645 20.577 13.866 20.621 14.087 20.621 C 14.219 20.621 14.396 20.621 14.573 20.577 C 14.705 20.975 15.058 21.46 15.853 21.769 C 16.118 21.902 16.383 21.946 16.648 21.946 C 16.869 21.946 17.089 21.902 17.266 21.814 C 17.619 22.697 18.502 23.315 19.474 23.315 C 20.136 23.315 20.754 23.05 21.195 22.564 C 21.593 22.785 22.388 23.182 23.227 23.182 L 23.536 23.182 C 24.375 23.094 24.728 22.741 24.904 22.52 C 24.948 22.476 24.948 22.432 24.993 22.387 C 25.169 22.432 25.39 22.476 25.655 22.476 C 26.096 22.476 26.538 22.343 26.98 21.99 C 27.421 21.681 27.73 21.24 27.73 20.842 C 27.863 20.886 28.039 20.886 28.172 20.886 C 28.613 20.886 29.099 20.754 29.54 20.445 C 30.379 19.915 30.512 19.164 30.512 18.723 C 30.644 18.767 30.821 18.767 30.953 18.767 C 31.395 18.767 31.836 18.635 32.234 18.37 C 32.764 18.016 33.073 17.531 33.117 16.957 C 33.161 16.559 33.029 16.162 32.852 15.809 C 34.265 15.191 37.444 14.043 41.241 13.16 C 41.241 12.851 41.197 12.586 41.108 12.277 C 36.561 13.248 33.161 14.705 32.322 15.102 Z" fill="rgb(162, 153, 138)" height="29.052077929999996px" id="Fg0VyQnrb" transform="translate(1.5 7.5)" width="111.9950317428963px"/></svg>)
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