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Sobre el curso
Curso corto para potenciar tus habilidades de redacción publicitaria, transformando la comunicación de tu marca a un nivel persuasivo y estratégico. En este taller intensivo, profundizarás en los principios esenciales de la escritura clara y concisa, desarrollarás la capacidad de definir la personalidad y el tono de tu marca, e incorporarás herramientas de IA para optimizar tus textos. Es el espacio perfecto para convertir mensajes simples en contenido de alto impacto que conecte con tu audiencia.
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Chatbots y Marketing Digital
Valentina Martinez
01 de junio, 2026
Explora el learning path completo
Aprenderás a dominar la integración de chatbots en tu estrategia de marketing digital para optimizar la atención al cliente, incrementar las ventas y generar leads de forma eficiente. Descubre cómo implementar bots sin configuraciones técnicas complejas y toma decisiones informadas sobre su uso para llevar tu comunicación y objetivos comerciales al siguiente nivel.
1/
4
Fundamentos esenciales de chatbots en marketing digital
2/
4
Chatbots en Atención y Ventas para Pymes
3/
4
Estrategias para Implementar Chatbots Efectivos
4/
4
Evaluación Integral de Chatbots en Marketing
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Christian Patiño, CEO de Coderhouse
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